Case study · Marketplace platform · Saudi Arabia / Remote · 2025
Building a Digital Experience for a Space Booking Marketplace
A platform connecting space owners with customers looking for places to work and meet, through a structured experience for searching, comparing, and booking spaces.
Client identity and visual materials are kept confidential. Selected visuals are presented for illustrative purposes only.
01 — Context
A platform connecting space owners with customers looking for places to work, meet, and host different activities.
The platform allows restaurants, cafés, and other space owners to list available spaces, while customers can search for and book them based on practical criteria such as space type, capacity, location, price, and available features such as air conditioning and parking.
02 — The problem
The concept was clear, but turning it into a practical digital product required designing an experience that could serve two different sides of the marketplace: space owners and customers.
For customers, the challenge was making it easy to navigate a large number of options and quickly identify the right space without making the search and booking process unnecessarily complicated.
For the platform, the product also needed a clear structure for managing spaces, content, notifications, and booking-related processes.
The goal was to create a simple and practical MVP that could support the initial concept without overbuilding the product at an early stage.
03 — What I did
I designed the platform around the way customers would naturally search for a space, rather than simply presenting the information provided by space owners.
I structured the information architecture and organized space details to make options easier to understand and compare.
The search experience was built around the criteria that matter most when choosing a space, including type, capacity, location, price, and available features.
I also designed a clear customer journey from search and filtering through to viewing space details and booking.
Beyond the user experience, I worked on the operational structure of the MVP, including setting up a dedicated email for the organization, organizing the communication and notification flow, and structuring lists, content, and related processes.
The focus was to create a practical MVP that could be used from the start while providing a foundation for future development.
04 — Result
The concept became a clear digital product connecting space owners and customers through a structured journey for listing, searching, filtering, and booking spaces.
The information presented for each space became easier to understand and compare, giving customers a clearer path toward making a booking decision.
The operational side was also given a more organized structure for managing content, notifications, and communication, creating a foundation that could support the platform as it developed.
One of the main challenges in the project was communicating with space owners and getting them on board with the platform. There were also marketing and logistical aspects related to launching and operating the platform that were outside my direct scope. For this reason, I do not claim commercial results or performance figures that I cannot substantiate with reliable data.
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